The Alter Ego Effect. This is one of the most fun and compelling and inspiring books I’ve read in awhile. I REALLY (!!!) enjoyed reading it, had a ton of fun constructing and playing with some potential Alter Egos and highly recommend it. I also really enjoyed how high-performance coach and mental game strategist Todd Herman describes the science behind the power of “secret identities” to transform our lives and I loved the parallels between his perspective and our Big 3 Identities > Virtues > Behaviors model. Big Ideas we explore include Superman + Clark Kent (who's who?), activating your Heroic Self (the science of), motivation and emotion (share a common Latin root), virtues as super powers (more on the science of), and Crossing the Threshold (Today the day?).

Brad Stulberg writes, coaches, and speaks on health and human performance. Steve Magness coaches some of the world’s top distance runners and has propelled numerous athletes to Olympic trials, world championship teams, and the Olympics. This is the second book they’ve written together. We featured the first one Peak Performance. When this book came out, Brad reached out to let me know I might enjoy it. I immediately got it, immediately read it and, well, here we are. He was right. I loved it. Big Ideas we explore include the fact that passion needs to be handled with care, the "fit mind-set" (vs. the mastery mind-set), two kinds of passion (obsessive vs. harmonious), the mastery mindset (secret sauce #1) and self-awareness (secret sauce #2).

Irresistible. That’s the perfect word to describe the growing array of addictive technologies that are capturing so much of our attention these days. And, it’s the perfect name for Adam Alter's latest book. Alter is an associate professor of marketing at NYU’s Stern School of Business, and a leading expert on, as the sub-title suggests, “The Rise of Addictive Technology and the Business of Keeping Us Hooked.” In this conversation, we explore how to create a healthier relationship with our technology so we can Optimize our lives and actualize our potential.

Ellen Langer is a professor of psychology at Harvard and one of the world's leading experts on the science of wellbeing, and what she refers to as the "psychology of possibility." Dr. Langer was first female professor to gain tenure in the Psychology Department at Harvard University, and is the the author of eleven books--including Mindfulness, The Power of Mindful Learning, and her Counterclockwise--and more than two hundred research articles. She has been described as the “mother of mindfulness” and through her work, Dr. Langer challenges us to overcome our mindless patterns, let go of false limits, focus on the process and notice all the wonders present in our lives.

Agency. It’s one of my favorite words and psychological concepts (and a cornerstone of our Optimize Coach program). So, when I saw this book I immediately got it and read it and here we are. Paul Napper and Anthony Rao are leading consultants and clinicians (who have both held academic positions at Harvard Medical School). In their great book, they define agency as “the ability to act as an effective agent for yourself—reflecting, making creative choices, and constructing a meaningful life.” Then they provide practical, scientifically-grounded wisdom on, as per the sub-title of the book: “The 7 Principles to Conquer Obstacles, Make Effective Decisions, and Create a Life on Your Own Terms.” In this Note, we take a quick look at the 7 principles and shine a spotlight on the first 3 with a focus on how we can Optimize our agency TODAY!!

Ryan Holiday is one of my absolute favorite writers. At this point, I've created four Notes on his great books. We started with The Obstacle Is the Way. Then Ego Is the Enemy. Then The Daily Stoic. And, now, Stillness Is the Key. As screenwriter and director Brian Koppelman put it: “I don’t have many rules in life, but one I never break is: If Ryan Holiday writes a book, I read it as soon as I can get my hands on it.” I couldn't agree more. Join us for a wisdom-packed conversation where we explore how stillness is the key that helps us unlocks higher levels of our potential.

My wife Alexandra has been a huge fan of Marie’s for a long time. I knew she was awesome. But... As I told Alexandra: “I had no idea Marie was THAT awesome!!!” My excuse: I’ve been in hermit-mode and have done nothing but read books for 5 years (no blogs/videos/etc.) so I wasn’t able to get the full sense of Marie’s heroically brilliant and grounded and HILARIOUS power until this book came out. I’ve read and created PhilosophersNotes on well over 500 books. This is one of my ABSOLUTE (!) favorites of all time. I HIGHLY (!!!) recommend it. It’s in the same league as some of my other favorites like Deep Work Atomic Habits and The 5 Second Rule. (In fact, on my chalkboard right now, I actually have “EVERYTHING IS FIGUREOUTABLE” right above “5-4-3-2-1-GO!” <- Winning combo!) The book is PACKED (!) with Big Ideas and I’m excited to chat with Marie about a few of hers!

David Perlmutter, MD, FACN, ABIHM is a Board-Certified Neurologist and Fellow of the American College of Nutrition. He received his M.D. degree from the University of Miami School of Medicine where he was awarded the Leonard G. Rowntree Research Award for best research by a medical student. After completing residency training in Neurology, also at the University of Miami, Dr. Perlmutter entered private practice in Naples, Florida.

Solitude. It’s the secret sauce to leadership. But... In their great book Raymond Kethledge and Michael Erwin tells us: “Solitude is a state of mind, a space where you can focus on your own thoughts without distraction, with a power to bring mind and soul together in clear-eyed conviction. Like a great wave that saturates everything in its path, however, handheld devices and other media now leave us awash with the thoughts of others. We are losing solitude without even realizing it.” Big Ideas we explore include the big 4 of solitude (clarity + creativity + emotional balance + moral courage), the threats from our "Input Age," how MLK and Eisenhower used solitude, FOMO (get over it!) and how to change the world (starting with YOU!).

James Clear has a super-popular website (jamesclear.com). Millions of people visit it every month and hundreds of thousands subscribe to his email newsletter. After reading this book, I can see why. He’s a great writer and distills the essence of habit formation into, well, its fundamental components—the “atomic” structure if you will—while showing us how those TINY little incremental improvements add up to MIGHTY results. I rarely say a book is a must-read but this one’s as close as it gets. Big Ideas we explore include: The math behind 1% gains compounding over a year (and a decade!), navigating the Plateau of Latent Potential (ever given up on a habit? Take note!), the importance (and etymology) of our Identity (get this: it *literally* means 'repeated being ness'), The 4 Laws of Behavior Change (remember: cue + craving + response + reward and... make it obvious, make it attractive, make it easy, make it satisfying), and the Sorites Paradox (can a single habit change your life?).