Optimize on the go with our iOS and Android apps!

Download our top-rated apps and take everything Optimize, everywhere you go, including: 600+ PhilosophersNotes distilling some of the best personal growth books out there into 6-page PDFs and 20-min MP3s, 1,000+ Optimize +1s to help you Optimize your life in 3-5 minutes a day, and 50+ Optimal Living 101 classes covering the absolute best Big Ideas in hour-long classes on everything from productivity, leadership, and peak-performance to energy, parenting, love, and more.

iOS: Get the app here.
Android: Get the app here.

Meet your guide.

Brian Johnson is the creator of Optimize and the Founder + CEΦ of Heroic. He’s spent half of the last twenty-five years as a Founder/CEO and the other half as a Philosopher.

As a Founder/CEO, he’s raised $20M+ and built and sold two market-leading social platforms. As a Philosopher, he’s served tens of thousands of people from every country in the world with his Optimize membership and trained over 3,500 people from 90+ countries with his Optimize Coach program—which has been scientifically proven to change lives.

His YouTube channel has 200,000+ subscribers and 20 million views while his podcast has another 13 million downloads. He was also featured in the documentary Finding Joe on Joseph Campbell and the modern hero’s journey alongside Deepak Chopra, Laird Hamilton, Tony Hawk and the late Sir Ken Robinson.

Most recently, in March 2021, with the support of 2,500+ Founding Investors from 75+ countries around the world, his business, Heroic Public Benefit Corporation, made history as the first company to close a $5M Reg CF equity crowdfunding as part of their $11M Seed round.