“Are you a CEO preparing a speech for your stockholders? Write it like a novel or a movie. Use the principles of storytelling. Write your Ph.D. dissertation the same way. And your grant proposal. And your plea to your landlord not to raise your rent. Stories work. Tell me a story.”
Steven Pressfield

The Author of this Quote

Authors

Steven Pressfield

American author of historical fiction, non-fiction, and screenplays.