Joe De Sena created Spartan Race.
As per the back of the book, he is “Determined to yank 100 million people off their couches to start living instead of being passive observers of life” and his ultimate goal is to “help improve everyone’s physical and emotional health by teaching them the tenets of Spartan living from ancient Greece: simple eating, smart training, mastering resilience, and an all-out commitment to achieving your goal.”
As you know if you’ve been following along, I absolutely love what Joe’s created with Spartan Race and I’m a huge fan of him, his grit, and his astonishing (!) commitment to being an exemplar of the Spartan virtues he talks about in this and his other two books.
Now, I’m officially all in on using my Spartan training as my athletic “.” Every time I think about PAYING to face obstacles I smile, say “” to myself and fall even more in love with the sport. (And, remember: as well!)
In this book, we get to learn the ten Spartan Core Virtues—from Self-Awareness and Commitment to Grit and Integrity. If you’re into embodying the classic virtues of ancient Greece as much as I am, I think you’ll dig the book as much as I did. (Get a copy .)
Of course, it’s packed with Big Ideas and I’m excited to share some of my favorites so let’s jump straight in!