I read this book in the same week that I read Steven Pressfield’s and . Steve’s publishing company (Black Irish Entertainment) actually published it—which explains why the cover looks like one of his books.
The iconic image gracing its cover? Running shoes.
Want to run down your dream? Fantastic. Lace up your shoes and get to work.
Our guide for the journey? Tim Grahl. Tim is one of the world’s leading book-launch marketing gurus. He’s worked with some of the best in the world—including Steve, and . To put it in perspective: At one point, his clients held FIVE spots on the New York Times bestseller lists. (To be clear: That’s REALLY (!!) hard to do. Like, almost impossible.)
But get this: That week when he achieved the pinnacle of success? He was miserable.
And this book is his inspiring, super-vulnerable story of how he moved through many dark nights of the soul as he ran down his dream—to not only create a business and body of work that he’s proud of but, much more importantly, a LIFE of sustainable meaning and mojo and joy.
It’s written in a similar pithy, micro-chapter style that make Steve’s books so great. And, of course, it’s packed with Big Ideas and I’m excited to share some of my favorite wisdom we can apply to our lives TODAY so let’s jump straight in!
P.S. The book is named after one of Tom Petty’s classic songs: Running Down a Dream. I was big Tom Petty fan in high school and I just had fun listening to the song and watching the video on YouTube. Pretty epic hero’s journey with all the requisite ups and downs. .