Inspired by Cal Newport, I don’t read the news online. In fact, my only source of news these days is The Economist. Intelligent. Spacious. International perspective. In print. Weekly. Perfect.
So, I’m reading a recent cover story about “Social media’s threat to democracy” when I literally laughed out loud at a stat.
First, the prelude…
I quote: “Adult Americans who use Facebook, Instagram and WhatsApp spend around 20 hours a month on the three services. Overall, Americans touch their smartphones on average more than 2,600 times a day (the heaviest users easily double that).”
And then for the kicker…
“The population of America farts about 3m times a minute. It likes things on Facebook about 4m times a minute.”
First, I don’t know if that’s a legit stat, but if so it makes you wonder: Who’s tracking the farting patterns of Americans? God bless you.
Second, wow. That’s a lot of farting. (Hah.)
Third, that’s a crazy amount of liking.
And fourth: Americans touch their phones on average more than 2,600 times a day?! Really? Another head-scratching wow.
(And, you know one the fastest ways to reduce your smartphone touches? Count them. Or have a max number of touches for the day. That’ll immediately Optimize!)
That, my friend, is all for today.
Make it awesome.