The Small Changes That Change Everything
BJ Fogg founded the Behavior Design Lab at Stanford University. He is one of the world’s leading authorities on the science of behavior change. In this book, he introduces us to the core elements of his Fogg Behavior Model as we learn that habit change doesn’t need to be as hard as we make it. As BJ tells us: “We are not the problem. Our approach to change is. It’s a design flaw—not a personal flaw.” Big Ideas we explore include the three elements that drive behavior (B = MAP!), the ABCs of Tiny Habits (Anchor + (Tiny) Behavior + Celebration!), the power of anchor prompts (After I (ANCHOR), I will (NEW HABIT), and the power of celebration (get your Shine on!).
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The most transformational Big Ideas from 600 of the greatest personal growth books at your fingertips (and eyes and ears). Beautiful to look at and powerful to use, these mini-CliffsNotes™ of personal growth will inspire and empower you to live your deepest truths.
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Brian shares his favorite Big Ideas in 10 minute episodes on PNTV.
Apply these ideas diligently, patiently, persistently, and playfully and happy dances are guaranteed.
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4,500 Big Ideas
4,500 of the Biggest Ideas outlines and explained for easy and powerful implementation.
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