Will Cole is a functional medicine practitioner who has helped thousands of clients from around the world. He’s also the Cohost of Keto Talk. In this book, he asks: “Curious about a ketogenic diet but turned off by all the meat and dairy?” If so, he says, perhaps you’d like to become a “Ketotarian"--which is, basically, a combination of the best of a low-carb approach with the best of a plant-based approach—while dropping the things that *don’t* work in both approaches. Or, as Will puts it, think of “a plant-based program that provides all the health and weight-loss benefits of keto diets” while welcoming “vegetarians, vegans and pescatarians to the table.” In the Note, we explore the benefits of burning fat for fuel vs. sugar, how to boost your mitochondria, the goodness of plants and how to enter Ketotarian Land.