OPTIMIZE COACH

Everyone!

It’s called Optimize Coach, but the program is for anyone who wants to live their best and most impactful life. You choose how you want to use your wisdom to serve others.

Some people join because they aspire to build a professional coaching practice. Some join to be better parents. Some join to optimize their energy in service to the team or organization they lead. Some join because they’re already running a coaching practice and want to up-level their own skills and add new coaching tools to their toolkit.

Whether you are a creative, entrepreneur, CEO, mom, dad, venture capitalist, military leader, HR executive, therapist, school principal, yoga teacher, personal trainer, musician, or [insert role/vocation/passion here], we’re here to serve you in doing that at your best.

The next class of Optimize Coach starts August 24, 2020 and runs for 300 days. (The next opportunity to join will not be until 2021).

Optimize Coach regular tuition is $1,500. Right now you can save $600 during Early Bird Registration (Early Bird ends July 31, 2020!).

We intend to make Optimize Coach the most astonishingly priced program in terms of money invested to return on your life.

And, very importantly (!!!), the cash you invest will be the SMALLEST part of your investment. Expect to pay a LOT in terms of time and energy and courage and grit and actually DOING THE WORK. 🤓

In fact, if you *are* doing the work and *haven’t* noticed an impact on your life within the first 60 days, we’ll refund your payment. (And if at any point during the course of the program you decide that Optimize Coach isn’t for you, we’ll work with you to find a solution and make it right.)

Other coaching programs cost 3-5-10x more. But as a Public Benefit Corporation, we’re committed to giving the best to the most for the least. (Longer chat which we start getting into here + here.)

Payment plans (and discounts to do Optimize Coach with a friend + family members + team) are available during our regular Registration period (August 1 - 23, 2020).

Expect to invest around 300 hours into the program, which roughly breaks down as:

~100 Hours: Optimize Wisdom

This content is available on demand via desktop and our app, and most is available in audio + written + video format.

~100 Hours: Fundamental Daily Habits and Practices

We’ll teach you how to do this all in the program!

~100 Hours: Community + Connection

Live calls are always optional and available for you to watch on demand.

And…the real challenge of the program isn’t about time. It’s about LIVING your commitment to being your best, All Day Every Day. 24 hours x 7 days a week x 300 official days for the program x every day for the rest of your life.

In Optimize Coach, you are your first client (whether you intend to coach others or not!).

We’re committed to helping you become the most virtuous, heroic, energized, best version of yourself first—so that you can most powerfully help others do the same.

In this program you’ll study the best of Ancient Wisdom and Modern Science with weekly hour-long classes. You’ll connect with World-Class experts in Live Coaching sessions up to 12x per month, and an inspired community that will hold you accountable throughout the 300-day program (and afterwards for as long as you want).

You will learn how to feel radiantly alive and energized as you Optimize your body, mind, heart, and soul on a daily basis by moving from Theory to Practice to Mastery, focusing your energy on the things that matter most, living in deep integrity with your highest values, and expressing the best version of yourself more and more consistently.

All the tools and practices that you learn to change your own life, can be used to support others.

While you will be required to regularly connect with and support another Coach program participant (your “Optimize Buddy”), we don’t currently require you to coach for any number of hours or to follow a strict coaching protocol in order to be certified.

Optimize Coach is a 300-day, semi-self-paced online program. Each week we’ll share a new module for you to watch (or listen to), along with worksheets and tools for you to practice in your own life (and share with your clients too).

You can join sessions live, or watch the recordings at your own convenience.

Each day (technically 5/7 days a week) you’ll be expected to practice fundamental habits of Optimal living - things like journaling, meditation, movement, optimal nutrition, and sleeping. We’ll teach these all as we go, helping you build your own personal protocol!

You’ll have the opportunity to join live coaching sessions with Optimize Founder Brian Johnson, our Head Coach + President Michael Balchan, and an incredible faculty of world-class experts—multiple times a week.

And, each week, you’ll connect with your Optimize Buddy to practice coaching and provide additional support and accountability.

Yep! We’ll remind you of the sessions and you'll also find a "What's Important Now" section in your coach dashboard with all the latest news and updates.

You’ll also have a custom “Core Wisdom” dashboard for any self-paced learning - so you can see exactly how much you’ve done and what’s left to do if you plan on being certified.

Yep! Just make sure that you’re ALL IN and want the deep level of accountability and support that comes with the Optimize Coach program.

You won’t have to declare whether or not you’re pursuing certification. And, if you do decide you’d like to earn a Diploma Declaration, you’ll also have the option to take your time with it beyond the 300 days. It will be ready for you when you’ve done what it takes to earn it.

We finish our 300 day virtual program with an in-person 3 day weekend event (held in central USA near an international airport) and a team Spartan Sprint.

We would LOVE for everyone enrolled in Optimize Coach to attend graduation weekend. (It's epic!)

AND, it’s not mandatory.

If you can't attend the graduation weekend, no problem. We’ll have a way to participate virtually, and you will be expected to:

A) Sign up for an athletic event in your local area that challenges you to show up at the Athlete/Energy-best version of you. (Whether a Spartan Race or otherwise.)

B) Find a friend (or multiple!) to complete the event with you as "Team Optimize" We're ALL athletes.

The exact dates and location for grad weekend will be announced early in the new year.

**Note, the cost of grad weekend is NOT included in Optimize Coach registration. Expect to cover your own travel and accommodation (we’ll secure a great room rate for you at our venue!), your Spartan Race fee (using our awesome group discount) and a ticket for grad weekend programming (which we promise will not exceed $200 USD).

We’re inspired by the astonishingly high standards of elite special forces training programs (SEALs, Rangers, etc.) and the importance of having a buddy throughout training and beyond. So, we’ll be connecting everyone in the program with an Optimize Buddy.

Basic idea: you’ll support and hold each other accountable to being and becoming your Optimus Best selves.

Previous participants in Optimize Coach said that having an Optimize Buddy was one of their favorite and most impactful parts of the program.

And for those of you seeking to be certified as Optimize coaches, one of your requirements will be that A) you maintain an Optimize Buddy relationship throughout the program, and B) that your buddy confirms you’ve been an awesome buddy at the end of the program.

Note on buddy pairing - if you are joining the program with someone you want to have as your buddy - awesome, just let us know! The team will spend the first few weeks of our program pairing up Coaches with a buddy that is optimally suited to them. This is a manual process based on your intake survey (there's TONS of goodness to sift through to make sure we find the right pairing for you)!

Now. 😄 The next class starts August 24, 2020!

Registration will not re-open again until 2021.