Richie Norton

Want to make great things happen? Be willing to be a little stupid. Smart stupid that is. I was midway through this book when we decided to start something stupid—acquiring a church and its 5-acre campus here in Ojai. Thank you, Richie, for the inspiration and wisdom. Big Ideas we explore include Stupid as the new smart (vs. just plain stupid), the stupid equation, your top 3 excuses, living in permanent beta mode, egonomics, and the authentic you.