Leading mental performance consultant and the author of The Champion's Mind.
Dr. Jim Afremow is a much sought-after mental game coach, licensed professional counselor, and the author of The Champion’s Mind: How Great Athletes Think, Train and Thrive (Rodale, 2014). He is the founder of Good to Gold Medal, PLLC, a leading coaching and consulting practice. Though his practice is located in Phoenix, Arizona, Dr. Afremow provides individual and team mental training services across the globe to athletes, teams, and coaches in all sports, as well as to parents, business professionals, and all others engaged in highly demanding endeavors. He is passionate about helping others achieve peak performance and personal excellence, and reach their true potential.
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Jim Afremow is one of the world’s leading sports psychologists. We covered his first book The Champion’s Mind. This one is kinda like part 2 in which we look at how the Champion responds to the inevitable (!) setbacks faced on the road to greatness—using those setbacks as opportunities to bounce back and make a sweet comeback. Big Ideas we explore include seeing setbacks as challenges rather than threats, outperforming our contracts, practicing ’till you can’t get it wrong, and the 3 P’s of peak performance.
Jim Afremow is one of the world’s leading sports psychologists and this great book is packed with Big Ideas. We explore: the vision of a champion (and how to fuel it), what mental toughness *really* is, how/why to be ugly but effective, how to evaluate yourself (3 q’s: good + better + best), and creating sustained obsession as you take the champion’s honor pledge.
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