Jeff Volek

Jeff Volek and Stephen Phinney are two of the leading academic researchers who have been studying the efficacy of ketogenic diets for decades (a combined 50+ years between the two of them). Phinney actually coined the hyphenated word-phrase “keto-adapted” to describe the process that typically takes at least 2 weeks to go from burning primarily sugar for fuel to burning primarily fat for fuel. In addition to being brilliant, iconoclastic, contrarian scientists (my favorite kind), Volek and Phinney are also funny. In this book they walk us through the SCIENCE behind why a well-formulated (<- IMPORTANT distinction!) low-carbohydrate approach works. If that’s your thing, I think you’ll dig it. Big Ideas we explore include: Who invented low-carb? (hint: look back ~1 million years), the A to Z study (how's your insulin?), the metabolic whodunnit (solved: carbs), exercise (think: wellness tool not weight loss tool), and the battle to bliss (see ya there!).

Jeff Volek and Stephen Phinney are both academic researchers and professors who have been studying sports nutrition, ketogenic diets and peak performance for decades. To put it in perspective, Dr. Stephen Phinney (with his MD from Stanford and PhD from MIT) coined the phrase “keto-adapted” in 1980. Big Ideas we explore include: the accepted dogma (vs. compelling data), two fuel tanks (you want to go hours or days?), veto-adaptation (how to), protein (necessary but in moderation), fat (your most important fuel; the good and bad!), and the macro breakdown (here it is!).